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Enchanted Tree
A magical Christmas for children in need in Mascouche.
Every year, as the streets light up and homes fill with joy, some families face the holiday season with limited means. For children who don’t always get to experience the magic of Christmas, a single gift can make all the difference.
With this belief in mind, Gestion Danam Lacourse launched a heartfelt community initiative in 2021: the Enchanted Tree.
The Enchanted Tree: A Yearly Tradition of Hope
Once a year, as the holiday season approaches, the Enchanted Tree comes to life at the QUARTIER 7, M3 and VÏ de Mascouche. Its mission is simple, yet deeply human: to fulfill the Christmas wishes of children from vulnerable families in the region, in partnership with the valued organization Le Relais de Mascouche.
Last year alone, more than 180 children received personalized gifts, carefully chosen from their very own wish lists. These presents, quietly placed under the tree, helped bring the magic of Christmas to homes where hope sometimes feels out of reach.
Three Wishes, Hundreds of Smiles
The heart of the Enchanted Tree lies in a simple gesture: granting three wishes for each child, based on the dreams they share in their letter to Santa. Thanks to the heartfelt involvement of our tenants and the Gestion Danam Lacourse team, each of those wishes becomes a reality.
In just a few short years, over 800 wishes have been fulfilled, bringing joy to more than 200 children.
This commitment goes beyond generosity—it weaves connections, nurtures a caring community, and transforms a simple act into a powerful movement of local solidarity.
A Community with Heart
What makes the Enchanted Tree so special is the active participation of our tenants. Whether at QUARTIER 7, in the M3 buildings, or within the VÏ project, residents show up year after year. They choose a child, purchase a gift, wrap it with care—and sometimes even add a heartfelt note.
This humble yet deeply meaningful ritual is a beautiful example of how community solidarity can make a real difference.
At Gestion Danam Lacourse, we believe that real estate can carry meaning. By creating human-centered living environments, we foster kindness, compassion, and social involvement.
The Enchanted Tree reflects this mission in every way.
Why Support Local Initiatives at Christmas?
The holiday season is often associated with consumerism—but it should first and foremost be a time to share, to give, and to make a difference. By supporting local causes in Mascouche, like Le Relais de Mascouche, we help families right here in our own neighbourhood. And when those gestures come from our very own community, their impact is even more meaningful.
Every gift given through the Enchanted Tree is more than just a toy or a piece of clothing—it’s a message.
A reminder to the child that they are seen, that they matter, and that even in difficult times, someone is thinking of them.
A Magic That Never Fades
As the year draws to a close, the Enchanted Tree will shine once more—carrying with it the hope of bringing even more smiles to children’s faces.
We invite all our residents and partners to get involved. Together, let’s continue to share warmth, a spark of magic, and moments of joy with the families who need it most.
One gesture. Three wishes. Hundreds of smiles.
